Apple releases new holiday advertisement, ‘The Song’


This post is by Kelly Hodgkins from TUAW: Apple news, reviews and how-tos since 2004


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The Song
Apple today released a tear jerker of an advertisement that features a young woman and her grandmother. In "The Song," a musician granddaughter stumbles upon a holiday love song that her grandmother sent to her husband, the young woman's grandfather, when they were apart for the holiday season in the early years of their marriage. Captured by the emotion of the tune, the granddaughter adds her vocals and accompanying music to the song, which she leaves on an iPad mini for her grandmother to hear.

Apple releases new holiday advertisement, 'The Song' originally appeared on TUAW: Apple news, reviews and how-tos since 2004 on Mon, 15 Dec 2014 09:00:00 EST. Please see our terms for use of feeds.

TUAW: Apple news, reviews and how-tos since 2004Apple releases new holiday advertisement, 'The Song' originally appeared on TUAW: Apple news, reviews and how-tos since 2004 on Mon, 15 Dec 2014 09:00:00 EST. Please see our terms for use of feeds.

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